In the book, the most famous marketer in Russia, Igor Mann, offers a coherent and logical system for planning a personal year. A system based on our own many years of experience - tried and tested. The book gives clear step-by-step guidance: how to set goals, plan to achieve them, set a focus, and motivate yourself to complete the plan. The author gives working recommendations: what will help you get started and prevent you from slipping, why it is important to summarize and how to do it correctly. The book contains no water or theoretical introductions to the topic. The author is clear and specific. All that remains is to take steps and make your life better with each new year that you plan.