"Business without MBA" is the first in Russia book that closes a break between a dry theory and naked inspiration. Practical advices are here collected for those, who only begins or already began the business - trade, development or services, in the segment of B2B or B2C. The most important things that will help a businessman on a start are here described: finances, marketing, negotiations, client service, relationships with partners and jars. All advices and situations taken from Russian practice, on the example of Russian small business. Here are not an unconnected with life theory and empty words of inspiration : only those knowledge that will help to protect and develop business in the severe Russian terms. Authors are experts of Тинькофф of Bank on finances, economy, marketing and management. It is people that every day help small business and his problems know. Editor is Maxim Ильяхов, coauthor of the best sellers "Write, abbreviate" the "New rules of business correspondence". A book will be useful to all, who wants to inlay money in business and get an income, in spite of difficult laws, not simple relationships with partners and hard competition.
Questions and answers
What is the book Business without MBA about in short?
Business without MBA is a practical guide aimed at entrepreneurs who are starting or have already begun their business journey. It bridges the gap between theoretical knowledge and real-world application, providing actionable advice on finances, marketing, negotiations, and client relations, specifically tailored for the B2B and B2C sectors.
What is the main idea of the book Business without MBA?
The main idea of Business without MBA is to equip aspiring and current entrepreneurs with practical tools and insights that are directly applicable to their businesses. It emphasizes real-life experiences and strategies over abstract theories, ensuring that readers can navigate the complexities of the business landscape effectively.
Who should definitely read the book Business without MBA?
This book is essential for anyone looking to start or grow a business, particularly in challenging environments. Entrepreneurs, business students, and professionals in the B2B and B2C sectors will find valuable insights that can help them overcome obstacles and achieve success in their ventures.
What books is the book Business without MBA similar to?
Business without MBA shares similarities with books like 'The Lean Startup' by Eric Ries and 'Start with Why' by Simon Sinek. These titles also focus on practical approaches to business challenges and emphasize the importance of understanding customer needs and market dynamics.
- Name of the Author
- Тиньков Oleg Yuriy, Ильяхов Maxim
- Language
- Russian
- Age
- 16
- ISBN
- 978-5-04-100776-8
- Release date
- 2019
Read an excerpt
11/20/2025
Полезное руководство для начинающих предпринимателей
Книга "Бизнес без MBA" стала для меня настоящим открытием. Она предлагает практические советы, которые легко применить в реальной жизни, что особенно важно для начинающих предпринимателей. Авторы, эксперты Тинькофф Банка, делятся своим опытом и знаниями, основанными на реальных кейсах из российского малого бизнеса. Каждый раздел книги охватывает ключевые аспекты ведения бизнеса, такие как финансы, маркетинг и клиентский сервис, что позволяет получить целостное представление о том, как успешно стартовать и развивать своё дело. Я особенно ценю, что в книге нет лишней теории и пустых слов — всё основано на практических примерах и реальных ситуациях. Рекомендую эту книгу всем, кто хочет избежать распространённых ошибок и построить успешный бизнес в сложных условиях.