A book targeted at those, who works with text : copywriters, PR - and SMM- of specialists, блогеров, even journalists. But humanity all anymore goes across from verbal communication to writing. Now that even scuttle-butts found a writing format, ability to create deserving texts all востребованнее becomes. Therefore the audience of book headily broadens: from фрилансеров of different specialization to топов of large companies. Do you work on an international brand? Or does create own business? Do you want to become popular in соцсетях? Or brightly to show the civil position? In all cases exactly this book will help to do your texts strong.
Questions and answers
What is the book Treasure of copywriter about in short?
The book 'Treasure of the Copywriter' is designed for individuals who work with text, such as copywriters, PR specialists, and bloggers. It explores the shift from verbal to written communication, emphasizing the growing importance of crafting impactful texts in various fields. This makes it relevant for freelancers and corporate leaders alike.
What is the main idea of the book Treasure of copywriter?
The main idea of 'Treasure of the Copywriter' is to equip readers with the skills needed to create compelling written content. The book highlights the transition to written communication in our digital age and provides practical strategies for enhancing text quality. It aims to empower anyone looking to improve their writing, whether for personal or professional purposes.
Who should definitely read the book Treasure of copywriter?
This book is essential for anyone involved in text creation, including copywriters, PR and SMM specialists, bloggers, and journalists. It's also beneficial for entrepreneurs and professionals aiming to enhance their brand's communication. If you want to make your writing more impactful in social media or business contexts, this book is for you.
What books is the book Treasure of copywriter similar to?
Similar books include 'The Copywriter's Handbook' by Robert Bly, which offers practical advice on writing effective copy, and 'Everybody Writes' by Ann Handley, focusing on the importance of good writing in marketing. Both books complement 'Treasure of the Copywriter' by providing additional insights into crafting persuasive and engaging text.
- Name of the Author
- Слободянюк Элина Petrovna
- Language
- Russian
- Age
- 16
- ISBN
- 978-966-03-7827-8
- Release date
- 2017
Read an excerpt
07/20/2025
Настоящий клад для копирайтеров и не только
"Клад копирайтера" — это книга, которая действительно может изменить подход к написанию текстов. Я работаю копирайтером уже несколько лет, и, прочитав эту книгу, я нашёл множество полезных советов и техник, которые сразу же начал применять в своей практике. Автор делится секретами успешного написания, которые помогают создавать тексты, способные продавать и привлекать внимание. Особенно впечатлили разделы о психологии восприятия текста и о том, как важно учитывать целевую аудиторию. Книга написана с душой и содержит много вдохновения, что делает её не только полезной, но и приятной для чтения. Я рекомендую её всем, кто хочет поднять свои навыки на новый уровень.