This text is a brief version of book "Convert itself into a brand. 50 faithful methods to leave off to be mediocrity".We live in the epoch of global economic changes. Work in a multimillion corporation with her social guarantees and stability already is not the limit of dreamings of most people. Besides in the nearest 10-15 more 90олжностей of the so-called "white neckwears" will disappear or will lose the prestige status because their functional will change cardinally. Plenty of people will appear "overboard", not knowing where to go, where to apply the experience and skills. Such opinion adheres to Tom Питерс, that from an easy hand magazine of The Economist got the honoured rank of "сверхгуру". Питерс wrote a few business best sellers and founded a consulting company Tom Peters Company with specialization on preparation to the changes. Her services are used Starbucks, Virgin Direct, Intel, Rolls - Royce and other known companies.What to do? How not only to stand on end in this difficult transitional period but also become stronger? To repose in the future, Tom Питерс calls already now to begin to think as not employee of company, but as "independent contractor", id est man that does not execute the duties for a monthly salary, and hopes only on itself. "If for you it is not near at hand trust fund on your name, this radical alteration itself is converting into Я-бренд - simply needed"! - Питерс considers.From our review you know, how to do so that your name was associated for people with very tall quality of work and suggested respect and trust, and also about that, how to leave off to be excessively modest and do so that about your talents knew as many as possible potential clients.We remind that this text - short exposition of book
Questions and answers
What is the book Convert short maintenance itself in a brand. 50 faithful methods to leave off to be mediocrity about in short?
The book discusses the necessity of transforming oneself into a personal brand to thrive in a rapidly changing economic landscape. It emphasizes the importance of self-reliance and encourages readers to think like independent contractors rather than traditional employees. By adopting this mindset, individuals can enhance their professional reputation and ensure their skills remain relevant.
What is the main idea of the book Convert short maintenance itself in a brand. 50 faithful methods to leave off to be mediocrity?
The main idea centers on the urgent need for individuals to redefine their professional identities as personal brands. In a world where traditional job roles are diminishing, the book advocates for proactive self-promotion and skill development. It provides actionable strategies to help readers cultivate a strong personal brand that commands respect and recognition in their respective fields.
Who should definitely read the book Convert short maintenance itself in a brand. 50 faithful methods to leave off to be mediocrity?
This book is essential for professionals facing job insecurity or those looking to enhance their marketability in a competitive landscape. Entrepreneurs, freelancers, and anyone interested in personal development will find valuable insights. It's particularly beneficial for individuals seeking to transition from traditional employment to a more independent, brand-focused career approach.
What books is the book Convert short maintenance itself in a brand. 50 faithful methods to leave off to be mediocrity similar to?
Readers who enjoy this book may also appreciate 'The Brand Called You' by Peter Montoya, which explores personal branding in depth. Additionally, 'Crush It!' by Gary Vaynerchuk offers insights on leveraging social media for brand building. Both books share themes of self-empowerment and strategic personal marketing, making them excellent companions.
- Name of the Author
- Catherine Ракова
- Language
- Russian
- Age
- 16
- Series
- КнигиКратко
Read an excerpt
11/25/2023
Свіжий погляд на розвиток кар'єри та особистісний брендинг!
"Перетвори себе у бренд" - це книга, яка дійсно змінить ваше бачення про себе та свої можливості. Автор пропонує нестандартний підхід до розвитку кар'єри, наголошуючи на важливості особистісного брендингу та побудови успішних відносин з клієнтами. Читаючи цей текст, ви отримаєте нові ідеї та стратегії, які допоможуть вам стати видатним у своїй галузі. Рекомендую цю книгу всім, хто прагне досягти успіху та стати справжнім професіоналом!