This text is a brief version of book "Rice assault. And a 21 method to think non-standard".An author assures that to think creatively and everybody can find original ideas for business, who wants to it to learn. If your fantasy dozes, as a waiter is in the deserted restaurant, simply take anything in hands and convert this object into an idea. For example, in what it is possible to transform television, open sandwich, mortgage on a house or brief-case? But as is it possible to perfect a screwdriver or bicycle? For a creative man main - not to give to the brain to have a rest.To pull out the best idea, it is necessary to generate them as many as possible. Present that you have a sack with marble marbles among that I am only one red. To get probability him at random insignificantly small. If to give up all new red marbles in a sack, then such probability will constantly grow. Just the generation of alternative ideas promotes your chances to find eventually of genius motion.How do you think, how many answers can be given on a question: "What half thirteen"?. Obvious answer - six with a half. A creative man will offer more variants: for example, it is possible to divide numbers 1 and 3 (1/3) or letters in a word "thirteen" and to get an answer "five" (5 letters). If to translate a number 13 in the Roman numerals to divide in half, then 11 will turn out and 2 (XI/II). If to go fifty-fifty a horizontal line, it is possible to get eight (VIII). Alternatives compel to give up the standard thinking.In a book you will find various exercises for developing cogitative flairs and simple receptions helping to find original ideas. The examples of business-breaches from history will inspire you to apply the described instruments in practice. Be ready to that, finishing reading main ideas from a book "Rice assault", you will want to think newly.We remind that this text is a summary of book