What this book is aboutLife is unfair. Money, power, glory and success, is distributed among people extremely unevenly. But why one all, and other nothing? Is it correct to take reasons of success only to the personal internalss granted by nature?Malcolm Гладуэлл - first, who found out the hidden laws after that always seemed will of case exceptionally. These laws explain why prominent hockey players give birth, as a rule, in January and practically never - in October| why given the Asian schoolchildren of mathematician easier, than other| why, to become the prestige New York advocate, it is needed to be a jew.A book shows that general for Bill Гейтса, "Beatles" and Mozart and why they succeeded to do better than coevals. "Genii and outsiders" are a not manual "how to become successful". This enthralling trip in the world of laws lives that you can use to itself on a benefit.Whom this book is forA book will please to the parents, and also those, who interesting to look at usual things under an unusual corner.Why we decided to publish this bookIt is a book of prominent talent in the world of documentary literature. We are sure that to the Russian reader also it will be interesting to trace connection between success and components on that he depends.Chips of bookA book is easily read, influences on optimism| she got excellent reviews - for example, the legendary British magazine "Economist" named "Genii and outsiders" "keen reading with an important parcel", and laureate Пулитцеровской bonuses David Леонхардт wrote, that book "Compels to think over resourceful theories days after after reading".

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