The textbook reveals the main content of the topics of the discipline "Business planning in tourism" in accordance with the work program. The textbook is practice-oriented, much attention is paid to a selection of real situations and examples from the practice of functioning and state regulation of tourist organizations. The practical part of the textbook contains control questions, test tasks, computational-analytical and situational tasks (cases) for each topic, which expands the meaningful understanding of students about the discipline being studied and allows them to gain versatile skills in the field of business planning.Textbook is intended for undergraduate students studying in the field of study 43.03.02 "Tourism", as well as all those who are associated with the problems of planning and management in modern economic conditions.2nd edition, revised and supplemented
Questions and answers
What is the book Business-planning is in tourism about in short?
The book 'Business-planning is in tourism' serves as a comprehensive guide to the principles of business planning within the tourism sector. It emphasizes practical applications through real-world examples and case studies, ensuring that students grasp the essential concepts and skills necessary for effective planning and management in tourism.
What is the main idea of the book Business-planning is in tourism?
The main idea of 'Business-planning is in tourism' is to equip students with the practical skills and theoretical knowledge required for successful business planning in the tourism industry. By integrating real-life scenarios and analytical tasks, the book aims to enhance students' understanding of the complexities involved in tourism management and planning.
Who should definitely read the book Business-planning is in tourism?
This book is essential for undergraduate students pursuing a degree in tourism, as well as professionals involved in tourism management and planning. It is particularly beneficial for those seeking to deepen their understanding of business planning in the context of the tourism sector and improve their practical skills.
What books is the book Business-planning is in tourism similar to?
Books similar to 'Business-planning is in tourism' include 'Tourism Management' by Stephen J. Page and 'Strategic Management for Tourism' by Nigel Evans. These texts also focus on practical applications and strategic planning within the tourism industry, providing valuable insights and methodologies for aspiring tourism professionals.
- Name of the Author
- Collective of authors
- Language
- Russian
- ISBN
- 978-5-394-03306-3
- Release date
- 2019
Read an excerpt
03/08/2025
Бизнес-планирование в туризме
Учебник "Бизнес-планирование в туризме" стал для меня настоящим открытием. Он не только охватывает теоретические аспекты, но и предлагает массу практических примеров, что делает его особенно ценным для студентов. Я оценил, как авторы включили реальные ситуации из практики туристических организаций, что позволяет лучше понять, как применять полученные знания в реальной жизни. Практическая часть с контрольными вопросами и кейсами действительно помогает закрепить материал и развить аналитические навыки. Однако, стоит отметить, что некоторые темы могли бы быть раскрыты более глубоко. Кроме того, иногда встречаются небольшие опечатки, которые отвлекают от чтения. В целом, это отличный учебник, который рекомендую всем, кто хочет разобраться в бизнес-планировании в сфере туризма.